India has launched a new nationwide campaign to strengthen digital financial literacy among citizens, especially focusing on rural and underserved communities. The initiative, led by the Ministry of Finance in partnership with major banks and fintech firms, aims to educate people on safe online transactions, digital savings tools, fraud prevention, and inclusive access to financial services. Officials said the campaign will include workshops, mobile outreach vans, and digital tutorials in multiple regional languages to ensure broader participation. Experts believe improved financial awareness can significantly enhance economic inclusion and consumer protection across the country.
